Srikanth is a writer, senior journalist who has been providing in-depth stories on the Telugu cinema industry for over 12+ years, and is constantly part of the entertainment news world with special articles, feature articles, and celebrity interviews on South Indian cinema including Tollywood. Long experience as a senior journalist, sub-editor in print, web, and digital media, his ability to provide unique analysis on 24 crafts in the film industry.. His main strength is providing stories on the growth of the industry from various angles. Translation from English to Telugu is an additional qualification. As a member of the Film Critics Association, he has the contacts to maintain constant communication with the heads of the Telugu film industry and the Film Chamber.